"According to Forbes magazine, 55% of salespeople lack basic sales skills."
When your team doesn't know how to find and resolve customer challenges, they lose out a potential sale which means less revenue.
Even you have best product and marketing strategy in the world but if you are sales team is not impactful then it will not work.
Your sales team is the company's public face, responsible for both revenue generation and forging a lasting impression in customers' minds. Consequently, investing in the training and development of your sales team transforms an average team into an exceptional one.
"According to a recent survey, 84% of all sales training is lost after 90 days. This is majorly due to the lack of information retention among sales personnel."
Sales trainers main job is to make new people productive in the shortest time possible. Good onboarding programs can help make salespeople productive 2 months faster than less effective programs. With such clarity of purpose, this seems like an easy problem to solve. But it’s not easy. 71% of companies take six months or more to onboard people effectively.
The significant drawback of traditional classroom training is its tendency to distance salespersons from the market, with limited impact on behavioural change and continuous improvement within our sales teams. A more effective solution involves implementing a hybrid training program that integrates classroom training with ongoing online sessions.